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Coastal Cabana EC Set to Stir the Market: A Rare Pasir Ris Launch with Strong Family Appeal

For the first time in more than ten years, Pasir Ris is welcoming a brand-new Executive Condominium (EC) — and it is already generating strong interest among homebuyers looking for a lifestyle-centric address in the East. The project, now officially known as Coastal Cabana, arrives at a time when EC launches have been limited, especially in established neighbourhoods with a close-knit community feel.

Located along Jalan Loyang Besar, directly opposite Downtown East and a short stroll from the beachfront, the development will likely attract families who enjoy a mix of convenience, leisure, and quiet coastal living. For many long-time Pasir Ris residents, the site may spark familiarity — it was formerly the open-air carpark used by visitors heading to Wild Wild Wet and the surrounding chalets.

A new wave of interest in Pasir Ris living

Pasir Ris has always carried a distinctive charm with its laid-back pace, weekend barbecue culture, and easy access to the shoreline. While some may consider the area farther from the main city centre, those who prefer tranquillity and wide open spaces often find it an ideal retreat.

Over the past decade, the town has changed significantly. Downtown East now features expanded retail and dining offerings, a cinema, and more family-friendly outlets. The surrounding precinct also offers convenient access to supermarkets, eateries, and recreational spots such as Pasir Ris Beach, Pasir Ris Town Park, and the ActiveSG Sports Centre.

The neighbourhood’s overall ambience continues to appeal to families that prioritise space, greenery, and lifestyle amenities — factors that Coastal Cabana aims to amplify within its resort-inspired design.

A maturing district undergoing upgrades

Pasir Ris has also been experiencing road reconfigurations and infrastructure enhancements to support new developments and the upcoming transport network. Some routes have shifted to one-way traffic, leading to temporary congestion in certain pockets, but these adjustments are part of a larger plan to modernise the area.

Looking ahead, the addition of the Cross Island Line (CRL) station at Pasir Ris East is expected to transform connectivity, bringing residents closer to other key parts of Singapore. Until then, shuttle links to Pasir Ris MRT (East-West Line) and the presence of neighbouring malls such as White Sands and Pasir Ris Mall ensure that the essentials remain within easy reach.

A closer look at the project itself

The development spans close to 306,000 sq ft, adopting a squarish configuration with thoughtfully planned facilities. Coastal Cabana will offer a full suite of recreational areas, a basement carpark with a 1:1 lot allocation, and an impressive set of features for an EC — including two 50-metre lap pools, a tennis court, a cantilevered gym, BBQ pavilions, and an air-conditioned arrival lounge.

Designed with families in mind, all blocks adopt a point-block layout, improving ventilation, privacy, and natural light within the homes.

The Pasir Ris lifestyle, enhanced

Residents will be able to enjoy morning jogs along the coastline, weekend outings at Downtown East, or relaxed evenings at the nearby parks — all of which fit the project’s resort-like concept. Educational options within close distance include Casuarina Primary, Elias Park Primary, Pasir Ris Primary, and Hai Sing Catholic School, strengthening its appeal among family buyers.

Key information for buyers

The deeper details of the development were released only after initial anticipation built up around the launch. Coastal Cabana is jointly developed by Qingjian Realty, Forsea Holdings, ZACD Group, and Jianan Capital, with an expected TOP in Q1 2029. In total, the EC comprises 748 units across sixteen residential blocks of 11 to 12 storeys.

A major talking point has been the GFA harmonisation applied here — meaning that air-con ledges are no longer counted within the unit sizes. While this results in smaller published floor areas, buyers actually enjoy more usable interior space than the figures suggest. Initial previews indicate efficient layouts with strong functional planning, even for the largest 5-bedroom units, which reportedly include both a home shelter and a utility room.

Unit mix breakdown

  • 3-Bedroom (872 – 915 sq ft): 350 units (47%)

  • 4-Bedroom (990 – 1,206 sq ft): 376 units (50%)

  • 5-Bedroom (1,367 – 1,421 sq ft): 22 units (3%)

This family-centric mix mirrors most EC developments, with the majority of homes catered toward owner-occupiers rather than investors.

Pricing details and comparison

The site was previously the highest-priced EC land parcel in Singapore, at $729 psf ppr, before being surpassed by a Woodlands site. Despite that, the upcoming launch prices remain competitive for a development located next to Pasir Ris’ key lifestyle amenities.

Here are the indicative starting prices:

  • 3-Bedroom: from $1.438M (approx. $1,649 psf)

  • 4-Bedroom: from $1.623M (approx. $1,639 psf)

  • 5-Bedroom: to be announced

For comparison, Aurelle of Tampines launched earlier this year with similar per-square-foot pricing, but in a less established neighbourhood. Older ECs such as Watercolours and Sea Horizon nearby also provide interesting reference points for long-term performance and demand in the district.

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